Nov 6, 2013
Jul 15, 2010
Nov 6, 2013




François Kollar

(Slovakian, 1904–1979)

Gelatin silver print, montage

Image: 37.5 x 28.1 cm (14 3/4 x 11 1/16 in.); Mounted: 49.3 x 32.6 cm (19 7/16 x 12 13/16 in.)

John L. Severance Fund 2007.58



This early example of the use of photomontage in advertising exhibits a modernist sensibility yet relies on a surreal juxtaposition of scale. It is an ad for rubber soles for shoes.

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